February 5, 2014 by EmilyCRios
When coming up with a survey topic last week I chose to examine people’s social media use and preferences and while I did not get as many responses as I would have hoped, but it did allow me to gain a little insight on people’s feelings towards different social media sites.
One hundred percent of the people who took my survey have social media profiles, 72% were females and 76.92% were between the ages of 21 and 29.
The group of people who completed my survey are very active in regards to often they are on social media with 84.62% answering that they log onto social media networks more than once a day.
One hundred percent of respondents use Facebook, a fact that was not surprising because that it where I sought them out. The next most used site was Instagram, followed by Twitter, Pinterest and LinkedIn. The least used social media site was Google+ that saw only 34.62% of respondents using it. With this question I gave people an other option where they could fill in a social media site that they use that was not listed. Five people listed tumblr and one person listed Skype. Tumblr is extremely popular and I wish I would have added it to my list to see how many people are active on it. I did not include Skype because I have never viewed it as a social media site.
The question I was most eager to see responses from was how people would rank the social media sites listed (Facebook, Twitter, Google+, Instagram, LinkedIn and Pinterest) in order with 1 being their favorite and 6 being their least favorite.
Facebook is clearly the dominant site according to by results with 50% of respondents placing it as their favorite and everyone else giving it the number 2 or number 3 slot. No one ranked Pinterest as their favorite which I found surprising since most of my responses came from females and that is where Pinterest draws most of its audience from. Google+ was the only other site option that no one listed as their favorite, but I feel like that comes down to the fact that a lot of people still don’t know what the site does or how they should be using it.
When asked why a certain site was their favorite almost everyone who chose Facebook did so because it was the site where they were connected with the most people. Instagram, which 34.62% chose as their favorite social media site led the way for people because they like that it was all about photos.
I assumed that apps would lead by a significant margin when it came to how people prefer access social media sites, but looking at my next question and seeing that 88.46% of respondents are accessing social media sites from their laptops the numbers of people using web browsers makes more sense.
If I had to do the survey over again I would have distributed it on more social media sites instead of just on Twitter. I would have also distributed it to people via email because I know not everyone uses or has social media profiles, but since I only sought responses on survey 100% of people obviously answered that they have social media profiles.